Yoav’s songs have been featured on the popular TV shows One Tree Hill, So You Think You Can Dance, and The Mentalist and he also performed on the immensely popular UK music show, Later with Jools Holland, as well as MTV Live. Experimentation with sound from his acoustic guitar is an area in which Yoav thrives, and a direction he is intent on continuing to explore. With his second album, A Foolproof Escape Plan, he further pushes the sounds of pop music and instrumentation. True to his reputation as global citizen, Yoav spent 2009 writing songs in London, South Africa, and Venice Beach, California, collaborating with a mélange of musicians and artists from around the world to add to the richness of his sound. Joey Waronker — the outstanding American music producer and drummer who has worked with Thom Yorke, Beck, Smashing Pumpkins and R.E.M. — took the producer’s chair.
The songs on A Foolproof Escape Plan further reflect Yoav’s experiences and his connection to current global issues, but this is also a highly personal record that is both honest and introspective. The debut single ‘Yellowbrite Smile’ uses the iconic cliché of a smiley face to reflect the passive acceptance of our increasingly absurd and fast-paced existence, the selling of distraction, and the commercialization of happiness. In ‘Easy Chair’, Yoav reminisces about childhood, his signature guitar beats pulsating throughout. Many of the songs on A Foolproof Escape Plan explore his experience of the spiraling chaos of the world around him: Changing relationships. A world unbalanced. The constantly transforming face of music. In his own way, Yoav is embracing the answers he uncovers, and calming the chaos with loops, beats, voice, and guitar in hand.
Yoav ‘Foolproof Escape Plan’ will be released 24th September 2010.
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